About Our Design Team

Our design team lead by Debbie Johnson the CEO and Owner of Houseology LLC.


Debbie Johnson
Houseology CEO
About Our Lead Designer

Kids say the cutest things, and Houseology was born from one such moment.
Debbie Johnson, CEO and owner of Houseology LLC tells it like this: “The kids were at that age where they were learning about various scientific specialties like biology and ecology. One day out of nowhere, my youngest proudly announced, ‘Mom! Since you are a house expert, you must be a house-ologist!”. And so it was!
Debbie Johnson grew up with a passion for design and architecture, at one time dreaming of becoming a Disney Imagineer. As stay-at-home motherhood was winding down, Debbie had the opportunity to fully capitalize on her truest passion of design and creativity, designing a wide variety of homes and projects. From outdoor living spaces, to kitchens, to multi-million dollar vacation homes, Debbie’s attention to detail and flair for creative design and problem solving put her services in demand from contractors across the region. One such project and a 2020 relocation to north Georgia serendipitously connected Debbie with Carl Bledsoe of New Horizon homes. Recognizing the value proposition Houseology brings to the home-building process for both the client and the builder, Carl saw something special in Debbie’s design capabilities that would accentuate his established, 30+ year custom home business.
Why use Houseology? Debbie explains it like this: “We have all seen the HGTV effect, where an original, fixer-upper home is modified in three dimensions, allowing the client to see and digitally “stroll through” the finished project ahead of time. That is what Houseology offers to clients looking to realize their home dreams.” This is no small matter: Using state of the art 3D modeling software (Chief Architect), Debbie will walk clients through every step and detail of the design process. Clients can make design decisions and changes on paper first. This incredible advantage can minimize or eliminate expensive change orders, reduce delays, allow for accurate bids, and eliminate surprises in the field during the build. A project that is exactly what you want, at the cost you expect, while mitigating costly delays? That’s the value brought to you by Debbie and Houseology, truly an expert in home design.

We Use the Latest in Technology to Maximize the Design Experience
Building a custom home that fits your needs has several benefits:
- Personalization: A custom home allows you to personalize your living space to your unique preferences and needs. You have the freedom to choose the floor plan, design, and layout that work best for you and your family.
- Functionality: When you build a custom home, you can design it to meet your functional needs. For example, if you work from home, you can create a dedicated home office space that meets your specific requirements. If you have a large family, you can include extra bedrooms or living spaces to accommodate everyone comfortably.
- Quality: With a custom home, you have more control over the quality of construction and materials used. You can work with a builder to ensure that the home is built to your standards, using high-quality materials and workmanship.
- Energy efficiency: A custom home can be designed with energy-efficient features, such as insulation, windows, and appliances, that can help reduce your energy bills and improve the overall comfort of your home.
- Long-term investment: Building a custom home that fits your needs can be a smart long-term investment. By designing a home that meets your current and future needs, you can potentially avoid the costs and inconvenience of moving to a new home as your lifestyle changes over time.
Overall, building a custom home that fits your needs offers numerous benefits that can enhance your quality of life and provide a valuable investment opportunity.
Frank Betz Associates
FBA specializes in custom and stock house plans, and has developed an unsurpassed reputation as a leading provider of house plans.